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Home / About Us

About Us

ABOUT HEY SOCAL

HeySoCal is here to change the way you engage with local news. HeySoCal is an evolution. Built on 26 years of experience in community coverage, the publication carries its years well, informing game-changing editorial efforts with the trained eye of a newsroom that’s been here the whole time. We are passionate, we are loud, and we are more than ready to bring excellent and accessible hyper-local news to the Southland.

Our company started with one newspaper in 1996 and has since grown to 21 local newspapers serving over 200 communities. We deliver complete local news coverage and fresh feature perspectives from Santa Monica to the San Gabriel Valley and Long Beach to the San Fernando Valley.

MISSION

To cause change in local communities and encourage understanding for a global audience through transparent, objective news reporting. 

0 M+ News for 20 million+ Southland residents
0 Over 25 years in business
0 1 great team

ADVERTISING

Our advertising team creates content for local businesses that more effectively targets local communities with resources and methods traditionally exclusive to national and international enterprises. We accomplish this with cutting edge AI content curation, video production facilities and advanced digital marketing.

VISION

To be the premier provider of news, information and entertainment reporting for Southern California. 

Meet the team

Von Founder / CEO
Here since 1996.
I create opportunities for AWESOME positive mischief! News Junkie! Positive world impact. Foodie and Fumbling chef. Master of Backgammon. Movie quote extraordinaire...
Von Founder / CEO
Here since 1996.
I create opportunities for AWESOME positive mischief! News Junkie! Positive world impact. Foodie and Fumbling chef. Master of Backgammon. Movie quote extraordinaire...
Alex Web Developer
Here since 2020.
I play with the programming code. I like Basketball and Poker (be careful. I’m a Shark!).
Alex Web Developer
Here since 2020.
I play with the programming code. I like Basketball and Poker (be careful. I’m a Shark!).
Andrea COO
Here since 2008.
Mama Hen. Chief Organizing & Fix It Officer and everything in between.
I love craft Ciders & doing nothing.
Andrea COO
Here since 2008.
Mama Hen. Chief Organizing & Fix It Officer and everything in between.
I love craft Ciders & doing nothing.
Fabi Editor
Here since 2018.
Try to keep up with SoCal news and events. Doomscroll on Twitter. I like to make flower arrangements.
Fabi Editor
Here since 2018.
Try to keep up with SoCal news and events. Doomscroll on Twitter. I like to make flower arrangements.
Jamaire Social Media Specialist
Here since 2022.
I share stories and promote businesses on social media.
My happy place is wherever I can watch, write, and create good movies.
Jamaire Social Media Specialist
Here since 2022.
I share stories and promote businesses on social media.
My happy place is wherever I can watch, write, and create good movies.
Jordan Contributor
Here since 2021.
Reporter who has written way too much over the last five years in college.
Watching sports, talking about sports, writing about sports.
Jordan Contributor
Here since 2021.
Reporter who has written way too much over the last five years in college.
Watching sports, talking about sports, writing about sports.
Jose Luis Senior Advertising Consultant
Here since 2015.
I sling ads. Love to hike, and going to the beach, and checking out the newest restaurants and looking for great dive bars.
Jose Luis Senior Advertising Consultant
Here since 2015.
I sling ads. Love to hike, and going to the beach, and checking out the newest restaurants and looking for great dive bars.
Renia Graphic Designer
Here since 2021.
I use magic to make graphics look beautiful by enhancing colors, shapes and forms. In the process of creating graphic art, I use my third-eye & artistic mind to see beyond the surface.
I am the “Makeup Artist” and I love having a glass of red wine and painting in my little home studio.
Renia Graphic Designer
Here since 2021.
I use magic to make graphics look beautiful by enhancing colors, shapes and forms. In the process of creating graphic art, I use my third-eye & artistic mind to see beyond the surface.
I am the “Makeup Artist” and I love having a glass of red wine and painting in my little home studio.
Sam Sales and Marketing Director
Here since 2021.
I make business bigger. I can find a way to sell ANYTHING. Jocky nerd that knows a little bit about a lot of things. Also loves camping, electronics and cars.
Sam Sales and Marketing Director
Here since 2021.
I make business bigger. I can find a way to sell ANYTHING. Jocky nerd that knows a little bit about a lot of things. Also loves camping, electronics and cars.
Vera Accounting
Here since 1999.
I count Beans! I also like Cooking (even beans, sometimes!).
Vera Accounting
Here since 1999.
I count Beans! I also like Cooking (even beans, sometimes!).
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