How The New Normal Is Shifting Corporate Innovation

Corporate innovation has never been as important as it is right now. At the beginning of 2020, the majority of corporations likely had their plans decided for the year. Innovation schedules, new product development timetables, product launches—all were marked out in the calendar and waiting in the wings. And then, the global pandemic unfolded. Corporations were forced to step back, rethink, and redevelop not just their plans for the upcoming quarter, but for the year, and even the foreseeable future.

What we now refer to as the new normal doesn’t just refer to the way we interact with co-workers, or how industries have adapted to ensure their employees are safe—it’s much bigger than that. The new normal encompasses every aspect of corporate operations. It’s forced them to shift, pivot, and reimagine how they operate, how they work, and how they innovate. I recently had the chance to speak with someone at the forefront of these kinds of changes: Mauricio Vianna, CEO of the global consulting firm MJV Technology & Innovation . Vianna and his team have helped major brands like Coca-Cola and Delta Airlines tackle digital transformation, and he and I sat down to discuss what we can expect […]

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