Crunch Fitness franchisee relocates North Riverside gym into Crunch 3.0 Club

Crunch Jurupa Valley. | Photo courtesy of Fitness Ventures

Crunch Fitness has relocated Crunch North Riverside into an all-new Crunch 3.0 club at 8032 Limonite Ave. in Jurupa Valley, just down the street from the original location. Operated by Fitness Ventures LLC, the largest Crunch Fitness franchisee in the U.S., the $5 million, 40,000-square-foot gym is now open in the Jurupa Valley Spectrum Shopping Center near Limonite Avenue and Clay Street, giving members more space, more equipment and the full Crunch 3.0 experience.

Fitness Ventures took over Crunch North Riverside in May 2026 as part of its acquisition of 22 Harman Fitness clubs, one of the largest deals in the Crunch system. The company announced the new club in June, moved North Riverside members over in late October and celebrated with a pre-opening party on Oct. 29.

Featuring the new Crunch 3.0 design, the club offers:

  • Hammer Strength and cardio and strength training equipment
  • Olympic lifting platforms and power half-hour circuit training
  • Functional HIITZone training area with indoor turf and advanced HIIT classes
  • Group fitness studio with Crunch’s classes, including yoga, Zumba and TRX
  • Personal training
  • Relax & Recover services including HydroMassage, tanning, sauna, infrared sauna, red light therapy, contrast therapy and Frost Locker
  • Full-service locker rooms with showers

To learn more, visit www.CrunchJurupaValley.com. 

“We are excited to bring a bigger and better Crunch to this community. Our North Riverside members deserved a club that could grow with them,” said Brian Hibbard, CEO of Fitness Ventures LLC. ” This new club is how we reinvest in the communities we serve. Crunch is for everyone, from the first-time gym-goer to the seasoned athlete.”

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