Brad Ratliff Elected President of 2017 Tournament of Roses®
In a ceremony recently, the Pasadena Tournament of Roses® Board of Directors confirmed Brad Ratliff as president for the 2016-2017 Tournament year. Ratliff will provide leadership for the 128th Rose Parade® presented by Honda and the 103rd Rose Bowl Game® presented by Northwestern Mutual on Monday, Jan. 2, 2017.
Ratliff announced “Echoes of Success” as the theme for the 128th Rose Parade. “Echoes of Success celebrates those people, organizations and institutions that play a part in the stories of the success of others,” shared Ratliff. “Success cannot be achieved alone. It takes the support, dedication, compassion and love of many others to help in finding that satisfaction of success. Family, friends and teachers contribute selflessly and tirelessly to the success of many. These influences in our lives, these people of selfless commitment, these Echoes of Success make us who we are.”
Ratliff has been a volunteer member of the Pasadena Tournament of Roses since 1988 and was appointed a chairman in 2004 and a director in 2007. Throughout his extensive Association career, Ratliff served on and chaired various committees including Equestrian, Queen & Court and Services & Properties. He was elected to the Executive Committee in 2009.
Professionally, Ratliff is a member of the executive management team for Inline Distributing Company headquartered in Sylmar, Calif.
Ratliff is a third generation Pasadenan and is a UCLA graduate. He and his wife, Susan, reside in La Cañada and have two adult children, Christen and Sarah. He enjoys spending time with Susan, waterskiing, reading, running and hiking. Ratliff follows in the footsteps of his father, Dick E. Ratliff, who was the Tournament of Roses president of the 110th Rose Parade and 85th Rose Bowl Game in 1999.