The 15th annual Eclectic Music Festival and Arts Crawl is set to return next weekend to South Pasadena.
The free, family-friendly event on Saturday, April 26 from 3-10 p.m. will feature more than 50 musical acts, an Artisans’ Alley, a children’s zone, beer gardens, food trucks and art activities, all hosted at local businesses, organizers said.
Concert promoter Sid The Cat will bring festival programming this year to the so-called “Gold Line Stage” at Mission Street and Meridian Avenue. Nine other stages will feature a wide range of musical styles from jazz to indie rock and up-and-coming singer-songwriters to veterans of the Los Angeles-area music scene.
Longtime festival Music Director Brad Colerick returns to program a large outdoor stage at Mission Street and Fremont Avenue. Colerick also works with merchants hosting stages throughout South Pasadena at Canoe House, Mamma’s Brick Oven Pizza, SPARC Gallery, The Daily by HC, Jeweled Universe, Griffins of Kinsale Pub and Mission Tile West.
Music, art and commerce intermingle throughout the annual event, with South Pasadena’s retail stores, art merchants and restaurants presenting pop-up galleries and art activities. Artisans’ Alley is a curated marketplace with 50 vendors offering unique and hand-crafted items that provides festivalgoers an abundance of goods and artwork to explore while enjoying live music.
The festival’s website TheEclectic.Rocks has more information. Event sponsors include Knox & Dobson, Athens, Epitaph/ANTI Records and the Institute for the Redesign of Learning. The festival is produced by the South Pasadena Chamber of Commerce and co-sponsored by the city.
Organizers encouraged attendees to RSVP online and bike, walk or take the Metro A Line to the South Pasadena station. Vehicle parking will be available at the Arroyo Golf Course and in the city’s free public parking areas off Mission Street, where a free Artmobile shuttle will transport festival attendees.
“The Eclectic,” as it’s popularly known, “has grown from a humble beginning in a parking lot with a couple of local bands and a few dozen attendees into a signature event for the city,” according to organizers. “It now features dozens of diverse musical acts, one-of-a-kind artisans and makers, interactive activities, open galleries, and beer and wine gardens and attracts over 12,000 attendees from across Southern California.”
For questions or additional information, contact Laurie Wheeler or Diane Lombard from the South Pasadena Chamber of Commerce, 626-441-2339 or info@southpasadena.net.
