Kanye with A.P.C. Founder Jean Touitou
This past weekend while we were getting rowdy at Palihouse for our Hydration Issue release, we were also feeling the buzz of another release: a Kayne West-designed collection for Parisian minimalist brand, A.P.C. After a picture of the inseam tag was leaked on G.O.O.D. Music affiliate and architect Travi$ Scott’s Instagram, the buzz was almost as bad as that surrounding the birth of Kimye’s lovechild. As a fan of both A.P.C. and Kanye, we said, “enough with the tag, where are the damn clothes?”
Luckily, the collaborative effort’s results are a collection of minimalistic design that fashionistos and Kanye West fans alike can certainly get behind. So much so that the rapper-producer’s collection apparently sold out the instant it went live on A.P.C.’s website. Don’t fret, pre-orders can be made for the next available wave of minimal digs, so you can carefully consider whether you wish to rock the plain white “Hip Hop T-Shirt” ($120) or the Kanye Hooded Sweatshirt ($280). (We’d go with the latter.)
